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You are here: Home / Archives for Digital worlds

Apr 06 2013

Are you a member of The Cult of Competitiveness?

"But the most important things in life, the most vital and electric things that enrich the human experience into something greater than anything the most competitive of Darwin’s finches could hope for, are not to be found in competition. Love and companionship, in spite of and through hardship, will … [Read more...]

Written by Timi Stoop-Alcala · Categorized: Culture, Digital worlds, Social / online media analysis · Tagged: business, competition, image, social web

Mar 10 2013

Google Glass is coming — will your business be wearable?

Wearable computing is about to change a lot of the ways we create design, individual user experience, and how we interact with others. Google Glass will definitely amp the augmented reality (AR) sector, with the games and toys industry as the most obvious beneficiary. Take a look at these AR toys at … [Read more...]

Written by Timi Stoop-Alcala · Categorized: Content marketing and strategy, Digital worlds, Games, Social / online media analysis, social business, Strategy, User experience · Tagged: augmented reality, design thinking, emotional interface, google, interaction, interactive media, UX

Feb 27 2013

Brand journalism as a pillar for content strategy

'Brand journalism' sounds like a clever approach to becoming a 'content brand'. The key element: branded stories that fluidly take the shape of any social/online platforms where it will be shared. Imagine a "...branded content hub from which most other social tactics emanate." In my last blog post … [Read more...]

Written by Timi Stoop-Alcala · Categorized: Content marketing and strategy, Digital worlds, Ideas, Social / online media analysis, social business, Strategy, User experience · Tagged: brand authenticity, content brand, content marketing

Jan 21 2013

Social business and the 16 attributes of trust

Who do you trust? According to The 2013 Edelman Trust Barometer, neither CEOs nor government officers (although businesses are distrusted less than government).  There is a crisis in leadership: trust in ethics and morality of business and government leaders is very low. It's not surprising then … [Read more...]

Written by Timi Stoop-Alcala · Categorized: Digital worlds, Social / online media analysis, social business · Tagged: community, influence, leadership, social business, social media, social strategy, society, trust

Nov 26 2012

Recommended link: how big data analysis and social media deliver business value

In the post, 'Ten examples of extracting value from social media using big data', Dion Hinchcliffe shares diverse industry cases that all benefitted from culling actionable business insights from a strategic application of big data and social media analysis. Bookmark this if you're on the look-out … [Read more...]

Written by Timi Stoop-Alcala · Categorized: Digital worlds, Ideas, Social / online media analysis, social business · Tagged: analytics, big data, case studies, crowdsourcing, social business, social networks

Nov 11 2012

Recommended links: Big data analytics and the US Elections

Three relevant links showing the data-driven character of the Obama campaign and how big data analytics is changing the way insights, strategy and tactics are being utilised in elections. 1.  Wrath of the Math: Obama Wins Nerdiest Election Ever The role of big data analytics in the US elections: " … [Read more...]

Written by Timi Stoop-Alcala · Categorized: Digital worlds, Social / online media analysis, social business, Strategy · Tagged: analytics, big data, social media, social web, US elections

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