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Top 5 links of the week: March 18-24
Apps as cost-cutting tool, your employees’ “right to bitch”, Facebook’s midlife crisis, data isn’t strategy, and a master list of companies renting and trading in the ‘collaborative economy’.
Social media = common sense
Another good resource for helping you level off social media notions in your organisation and review your social media capabilities and readiness. Armano zooms in on the need to develop …
Developing a social strategy
A lot of companies approach social media from the perspective of technology. They fail to realise that the business of social media starts and ends with people and relationships, not …
Socialgraphics
I’m a firm believer in starting and ending with people before attempting to develop any strategy, let alone pinpointing technological solutions. With the emergence and continued growth of the social …
Comments take center stage with Google SideWiki
Most of you have probably been in a conversation with clients or colleagues where they profess to like the concept of user reviews and comments but don’t want to enable …
