I was troubled by MobileCrunch's report on a PR firm who let their interns/employees write fake product reviews on behalf of their clients. After reading Jeremy Toeman's warning on general fakery, I've also decided to voice my concerns. What one of the advertising fathers, William Bernbach, said of … [Read more...]
What’s exciting about transmedia?
[youtube=http://www.youtube.com/watch?v=bhGBfuyN5gg&hl=en&fs=1&color1=0x402061&color2=0x9461ca] Transmedia refers to a convergence of different media, technologies and culture that dynamically recreates and remediates each other and the ecosystem they reside in. In other words, the … [Read more...]
Social media is…what is it again?
It's still a fairly new addition to our global vocabulary, but even my mom has heard about it. Though probably mentioned in the media and spoken about in companies thousands of times a day, a lot of people still find it difficult to exlain the term 'social media'. This presentation will help jolt … [Read more...]
TED Talks – Clay Shirky: How social media can make history
[ted id="575"] Clay Shirky talks about how social networks like Twitter, Facebook are changing the landscape of news production and reporting, and how this change in top-down control of news concurrently changes politcal dynamics. … [Read more...]
The politicisation of social media
“Conflicts are inherent in social relationships. Where social relationships thrive, so will dissent. Where dissent is present, a cause will rise — either to strengthen dissent or attempt to crush it.” Social media has already been one of last year’s major buzz, with companies eager to make their … [Read more...]
I like Susan Boyle
You must've already seen Susan Boyle's fantastic performance in Britain's Got Talent. She walked on the stage,this 47 yr. old woman, looking like your everyday home-maker, and not appearing one bit a super star-in-the-making. Her looks aren't really what you would want to see on billboards or … [Read more...]
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