Here’s another brilliant resource for social business thinking. Also quite useful in presentations. Your prospects or existing clients would also want to know, aside from the benefits of social business, the most voiced issues concerning social business adoption. A number of them might even be already struggling with these issues. In a nutshell, the 10 top issues with social computing in business are:
- Lack of social media literacy amongst workers.
- A perception that social tools won’t work well in a particular industry.
- Social software is still perceived as too risky to use for core business activities.
- Can’t get enough senior executives engaged with social tools.
- There is vapor lock between IT and the social computing initiative.
- Need to prove ROI before there will be support for social software.
- Security concerns are holding up pilot projects/adoption plans.
- The needs around community management have come as a surprise.
- Difficulties sustaining external engagement.
- Struggling to survive due to unexpected success.
Read the full version by one of my favourite and genuine social business experts, Dion Hinchcliffe @dhinchcliffe.
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