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	<title>Timi will share &#124; Social Business &#38; Content Strategy</title>
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	<link>http://socialbizstrategy.com</link>
	<description>Analysis on social business, content strategy, interactive media, games, and e-democracy</description>
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		<title>Timi will share &#124; Social Business &#38; Content Strategy</title>
		<link>http://socialbizstrategy.com</link>
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		<title>Key business areas that drive social media success</title>
		<link>http://socialbizstrategy.com/2013/05/20/key-business-areas-that-drive-social-media-success/</link>
		<comments>http://socialbizstrategy.com/2013/05/20/key-business-areas-that-drive-social-media-success/#comments</comments>
		<pubDate>Mon, 20 May 2013 08:49:10 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Social / online media analysis]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[User experience]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social personas]]></category>
		<category><![CDATA[social strategy]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[UX]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1680</guid>
		<description><![CDATA[Social media strategy is not an island. It is intricately connected to different business activities which, in turn, shape its success. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1680&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Social customer personas</media:title>
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			<media:title type="html">Content marketing and lead nurturing</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2012/04/social_strategy_approach.jpg" medium="image">
			<media:title type="html">An approach to jump-start social strategy development</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/05/seo_social_cycle.jpg" medium="image">
			<media:title type="html">Social and SEO enhance each other</media:title>
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		<item>
		<title>Five good reads: iPad UX guidelines, Event marketing, Pinterest analytics, Content strategy for your boss, Make social media personal again</title>
		<link>http://socialbizstrategy.com/2013/05/13/five-good-reads-ipad-ux-guidelines-event-marketing-pinterest-analytics-content-strategy-for-your-boss-make-social-media-personal-again/</link>
		<comments>http://socialbizstrategy.com/2013/05/13/five-good-reads-ipad-ux-guidelines-event-marketing-pinterest-analytics-content-strategy-for-your-boss-make-social-media-personal-again/#comments</comments>
		<pubDate>Mon, 13 May 2013 11:03:09 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Good reads]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[content strategy]]></category>
		<category><![CDATA[event marketing]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[UX]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1663</guid>
		<description><![CDATA[Read on: iPad UX guidelines, Event marketing, Pinterest analytics, Content strategy for your boss, Make social media personal again<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1663&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/05/13/five-good-reads-ipad-ux-guidelines-event-marketing-pinterest-analytics-content-strategy-for-your-boss-make-social-media-personal-again/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/05/social-media-infographic_personal.png" medium="image">
			<media:title type="html">Social media should be personal again.</media:title>
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		<item>
		<title>Socbiz insights: on social media and storytelling</title>
		<link>http://socialbizstrategy.com/2013/04/29/socbiz-insights-on-social-media-and-storytelling/</link>
		<comments>http://socialbizstrategy.com/2013/04/29/socbiz-insights-on-social-media-and-storytelling/#comments</comments>
		<pubDate>Mon, 29 Apr 2013 09:41:40 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[Digital worlds]]></category>
		<category><![CDATA[e-democracy]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[User experience]]></category>
		<category><![CDATA[socbiz insights]]></category>
		<category><![CDATA[storytelling]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1653</guid>
		<description><![CDATA[You must let the truth get in the way of storytelling. Don't let a creatively brilliant white lie overshadow your message when it later blows up in your face. There are a hundred more creative options.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1653&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/29/socbiz-insights-on-social-media-and-storytelling/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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			<media:title type="html">Truth and storytelling</media:title>
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	</item>
		<item>
		<title>What happens when Givers succeed?</title>
		<link>http://socialbizstrategy.com/2013/04/22/what-happens-when-givers-succeed/</link>
		<comments>http://socialbizstrategy.com/2013/04/22/what-happens-when-givers-succeed/#comments</comments>
		<pubDate>Mon, 22 Apr 2013 12:27:49 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Social / online media analysis]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[socbiz insights]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1642</guid>
		<description><![CDATA[Social's 1st rule: give before you receive. Success in social means creating real value for your employees and customers: make them smarter, well-informed, and more capable of making better decisions﻿.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1642&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/22/what-happens-when-givers-succeed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/04/blog_quotes3.jpg" medium="image">
			<media:title type="html">What happens when Givers succeed?</media:title>
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		<item>
		<title>Socbiz insights: on brand authenticity</title>
		<link>http://socialbizstrategy.com/2013/04/16/socbiz-insight-on-brand-authenticity/</link>
		<comments>http://socialbizstrategy.com/2013/04/16/socbiz-insight-on-brand-authenticity/#comments</comments>
		<pubDate>Tue, 16 Apr 2013 10:39:53 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Ideas]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[brand advocacy]]></category>
		<category><![CDATA[brand authenticity]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1633</guid>
		<description><![CDATA[Then: social presence = brand authenticity. Even truer now: authenticity demands doing the hard work on conversation &#38; relationship-building.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1633&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/16/socbiz-insight-on-brand-authenticity/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/04/bizcard_social_by_design.jpg" medium="image">
			<media:title type="html">Socbiz insight: on brand authenticity</media:title>
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		<item>
		<title>Five good reads: e-commerce, blog as new ad unit, success in giving, on social media, productivity and costs</title>
		<link>http://socialbizstrategy.com/2013/04/15/five-good-reads-e-commerce-blog-as-new-ad-unit-success-in-giving-on-social-media-productivity-and-costs/</link>
		<comments>http://socialbizstrategy.com/2013/04/15/five-good-reads-e-commerce-blog-as-new-ad-unit-success-in-giving-on-social-media-productivity-and-costs/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 09:59:24 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Good reads]]></category>
		<category><![CDATA[Social / online media analysis]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[organisation]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1627</guid>
		<description><![CDATA[Good reads on: The next phase of e-commerce &#124; The blog post as the new ad unit &#124; The most successful type at work: not the Taker but the Giver &#124; Social media isn't free<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1627&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/15/five-good-reads-e-commerce-blog-as-new-ad-unit-success-in-giving-on-social-media-productivity-and-costs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/04/sharing_among_friends.jpg" medium="image">
			<media:title type="html">By Harrison Weir (1824-1906) [Public domain], via Wikimedia Commons</media:title>
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		<item>
		<title>Socbiz insights: what makes a bad business fail faster?</title>
		<link>http://socialbizstrategy.com/2013/04/12/socbiz-insights-what-makes-a-bad-business-fail-faster/</link>
		<comments>http://socialbizstrategy.com/2013/04/12/socbiz-insights-what-makes-a-bad-business-fail-faster/#comments</comments>
		<pubDate>Fri, 12 Apr 2013 13:00:05 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Ideas]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[quotes]]></category>
		<category><![CDATA[socbiz insights]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1621</guid>
		<description><![CDATA[When is social bad for business? When you try to be great in social but your products and services suck.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1621&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/12/socbiz-insights-what-makes-a-bad-business-fail-faster/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/04/blog_quotes21.jpg" medium="image">
			<media:title type="html">Good social + bad business = #FAIL</media:title>
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	</item>
		<item>
		<title>Socbiz insights: on social personas</title>
		<link>http://socialbizstrategy.com/2013/04/08/socbiz-insights-on-social-personas/</link>
		<comments>http://socialbizstrategy.com/2013/04/08/socbiz-insights-on-social-personas/#comments</comments>
		<pubDate>Mon, 08 Apr 2013 15:02:48 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[personas]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[socbiz insights]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social personas]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1612</guid>
		<description><![CDATA[Invest in developing &#8220;social customer personas&#8221;. Too much resources are spent on trying to come up with the next social media gimmick without really knowing who the audience is and &#8230;<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1612&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/08/socbiz-insights-on-social-personas/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/04/bizcard_persona.jpg" medium="image">
			<media:title type="html">Socbiz insights: on social personas</media:title>
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	</item>
		<item>
		<title>Are you a member of The Cult of Competitiveness?</title>
		<link>http://socialbizstrategy.com/2013/04/06/are-you-a-member-of-the-cult-of-competitiveness/</link>
		<comments>http://socialbizstrategy.com/2013/04/06/are-you-a-member-of-the-cult-of-competitiveness/#comments</comments>
		<pubDate>Sat, 06 Apr 2013 09:59:56 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[Culture]]></category>
		<category><![CDATA[Digital worlds]]></category>
		<category><![CDATA[Social / online media analysis]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[social web]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1608</guid>
		<description><![CDATA[Does your business thrive only in a culture of competition, or can it also flourish in a culture of relationships, common causes, and meaning?<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1608&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/06/are-you-a-member-of-the-cult-of-competitiveness/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">delunna</media:title>
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		<media:content url="http://timialcala.files.wordpress.com/2013/04/blog_quotes1.jpg" medium="image">
			<media:title type="html">The Cult of Competitiveness</media:title>
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	</item>
		<item>
		<title>Digital diplomacy and real-world conflicts</title>
		<link>http://socialbizstrategy.com/2013/04/04/digital-diplomacy-and-real-world-conflicts/</link>
		<comments>http://socialbizstrategy.com/2013/04/04/digital-diplomacy-and-real-world-conflicts/#comments</comments>
		<pubDate>Thu, 04 Apr 2013 12:04:14 +0000</pubDate>
		<dc:creator>Timi Stoop-Alcala</dc:creator>
				<category><![CDATA[e-democracy]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Social / online media analysis]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[satire]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://socialbizstrategy.com/?p=1591</guid>
		<description><![CDATA[To be better in Twitter or be better in diplomacy...or both? Digital diplomacy should help resolve real-world conflicts.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=socialbizstrategy.com&#038;blog=8457795&#038;post=1591&#038;subd=timialcala&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://socialbizstrategy.com/2013/04/04/digital-diplomacy-and-real-world-conflicts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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